Merchants can now easily set up their Meta pixels, Ad accounts, and also run their business through Facebook and Instagram Shops. By integrating with Facebook Business Extension, you can unlock a broad suite of Facebook business tools for your customers in the eCommerce and services verticals.

Benefits of Facebook Business Extensions

Facebook Business Extension (FBE) makes it easier for businesses to list products and offer other variety of services like run ads, look after the Facebook & Instagram insights, surface products to a targeted audience, and much more; right from a single place. Once you connect with the Facebook Business Extension, you can easily manage your Meta assets like; Facebook page, Ad account, Meta pixel, and Instagram profile without any hassle.

Step 1:

Here, you need to allow permission to CedCommerce API to access your Profile Name and Profile Picture, click on the “Continue as (your name)” button as displayed below.

Step 2:

In this step, you will get to know what are the benefits of connecting with CedCommerce API for Facebook Shops:

• Get more website purchases
• Find new customers
• Get valuable insights

Further, click on “Continue” as displayed below to step into the next step.

Step 3:

Now here you need to perform 5 tasks – provide information as listed below and thereafter you need to confirm the settings by clicking on the “Continue” button.

• Connect Meta Business Manager Account
• Connect Facebook Page
• Connect to Instagram Shopping
• Connect Meta Ad Account
• Connect Meta Pixel

But before it, let’s understand how to perform each task.