Set up an Ad set
Ad sets are groups of ads that share settings for how, when, and where to run ads. The ad set option is used to choose audience characteristics like location, gender, and age. You can also create a budget, set a schedule, and choose your placements.
You can create more than one ad set within a campaign through the Facebook & Instagram Shopping app.
Once a campaign is created if the merchant wishes to create more than 1 ad set then he needs to follow the steps given below:
- Click on the Campaign Id in the Ad profile.
- The Ad Set screen will appear,
- Click on ‘Create Ad set’ on the right side of the screen.
- Once clicked, you will be redirected to Step 2 of the Campaign Creation. From this step, you can create an ad set for your business.
In this section: